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Availability bias
Meaning
Noun
●
A
tendency
of
decision-makers
to give
preference
, usually
unconsciously
, to
thoughts
with higher
availability
to (that is, those
readily
retrievable
by) the
cognitive
activity
of the moment
, such as
recent
information,
vivid
images
that
evoke
emotions
, and specific
events
personally
experienced
(more than
abstractions
or other
people's
reported
experiences).
Sourced from
Wiktionary
Synonyms
Availability Heuristic
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