Make sweet lovin' all night long / Oh, I wanna sex you up / Feels so right it can't be wrong

I got my eyes shut / Praying they won't stray / Oh we're not sexed up / That's what makes the difference today

Enrique Iglesias sexed up his music video to appeal to a younger audience.

Women in the UK jazz scene face discrimination and sexual harassment according to a new report, from requests to “sex up” their album covers to tokenism, maternal discrimination and scepticism about their musical capabilities.

What’s clear is that with wealth inequality at near record highs and income inequality predicted to worsen, we can’t afford to leave things as they are. It’s time to “sex up” tax.

BBC journalist Andrew Gilligan today said David Kelly was in no doubt the government had “sexed up” the Iraq intelligence dossier at the heart of the Hutton inquiry.

Fresh evidence has emerged that Tony Blair's discredited Iraqi arms dossier was “sexed up” on the instructions of Alastair Campbell, his communications chief, to fit with claims from the US administration that were known to be false.

Last week saw a backlash against tabloid-style “sexing-up” of science reporting.

Sex up

Meaning

Verb